06 Best Eco-Friendly US Based Online Fashion Stores

06 Best Eco-Friendly US Based Online Fashion Stores

The leading fashion businesses and organizations of the world are more caring and probing about eco-friendly products and services. The top brands are striving their best to portray themselves as unique eco-friendly player from others. And for this, they are investing their energies and money in all the activities which are definitely in favor of our planet, people and company’s growth as well. One brand is attracting us because it’s investing on water pollution issues so that we could save pure water for our next generation. On the other hands, the next is emphasizing on forests awful situations and its company’s positive contribution towards green environment.

In the nutshell, everybody realized this thing very clearly that consumer of current era is well-informed and educated about environment. And it’s the first requirement of every consumer that clothes, food or beauty items which they are going to purchase is from sustainable sources. Under which circumstances, the workers produce such items and what are the mode of transportation which are used to reach these items to us. In short, you need to be really transparent on each and every activity of your product/material sourcing.

Best Eco-friendly US Online Fashion Stores:

The online fashion stores practices towards sustainability is not new. If you look into this industry deeply then you may realize that there are so many online fashion portals which are practicing the same for a long time. Even you would find some brands which are incepted due to only this reason. As the founders of the said brands anxiously feel the careless attitude of the main players towards environment and people. So, they decided to jump into this business and start their sustainable clothing line and other products. It doesn’t matter whether they are in the below top list or not but their step towards environment is like a whistle blowers. We have already discussed UK best online fashion stores in our previous articles. So, now we want to highlight some best eco-friendly US online fashion stores which are strictly follow the sustainable practices and standards:

1. Elborne

A famous US based online fashion store which offers its client sustainable and ethical products with style. An LA based 28 years old girl named Ashley and her husband and business partner, Bryant owned and operate this store. As per them, they prefer style over trend and encourage their consumer to buy incredible highly piece instead of spending money on several small trendy pieces. They believe that while caring the environment one should not buy such thing which made him/her feel bad. So, this online fashion portal offers such products which are not only stylish but also conforms the green standards. They give confidence to their clients that every single garment on their site is highly ethical and cruelty-free. You can find so many brands on their site which are really famous and well known.

2. Modavanti

A leading online fashion store which is committed to offer only sustainable products to its online fashion lovers clients.  Despite of several industry’s sustainable initiatives, the company believe that there is still need to do a-lot for this issue. So, they have introduced a unique badge system that clears this thing that how much this item you are buying is eco-friendly. So, to be the part Modavanti’s supplier list, your product should have at least one badge. Their other efforts towards sustainability like vegan products, eco-friendly, zero waste, fair trade, made in USA, recycled, organic and artisan are really remarkable.

3. Amour Vert

As the online fashion brand Amour Vert name meaning in French is “Green Love”. The Vert was founded with an ambition to offer high fashion products to its clients but with strict sustainable standards. When Linda Balti (Amour Vert’s Founder) decided to launch Vert, at that time, the fashion industry was the second pollution generating industry in the world. So keeping in mind this thing, the Vert team decided to go for green friendly products. So, they are using sustainable fabrics, non-toxic dyes and zero waste policy in all their high online fashion range.

Their sourcing team is striving for the best to procure sustainable sources for their products. One of their luxurious fiber Merino wool is source from Wool-mark approved stations in Australia. And one of their brand “BeGood” has already partnered with Evidence Action (non-profit purify chlorine distributor). So, on every sale they make, they will offer 12 gallons of pure water to African countries like Kenya & Ugnada.

 4. Lux & Eco

At Lux & Eco, you would have plenty of options to buy different kind of products and services at one online fashion portal. As they are offering plenty of sustainable and highly eco-friendly items at one e-commerce site. From organic food to sustainable beauty items, you would get amazing number of environmentally responsible brands over here.  The company’s unstoppable efforts towards green and safe environment are really appreciable. As they are partnering with different charities like ”Global Green”,  “Girl Up”, “Falling Whistles” and “Marine Megafanna Foundation” to make the world more sustainable and safe.

5. Ethica

An online fashion store named Ethica is own and run by an artist named Ariana Boussard-Reifel. Reifel transformed her passion into business and launched a sustainable online antique and vintage jewelry store.  She is one of those who really enjoy the sustainable approach and have a passion to implement its standards not only into her business as well her life too. The artist’s life is good example of sustainable life. When you review her personal apartment and wardrobe, you will find everything antique, vintage and from second hand stores.

Same is the case with their sustainable products; they made their jewelry by hand, using ethical and sustainable standards. All their products are produced locally. And for this, they hired local teams which paid living wages to cast from recycled metals. Along with their products, their packaging is also from recycled material and recyclable.  They are continuously participating and donating in carbon neutral program which reduce your greenhouse gas emissions where possible.

6. The Reformation

This online fashion portal was incorporated in year 2009 by Yael Aflalo. The most of their online fashion catalogue production is produced in their own factory, located in Los Angles. There are very little quantity which is produced in rest of US and some abroad places. But all production is made by strict eco-friendly and sustainable standards. They source sustainable fabrics and vintage garments through its eco-friendly supply chain so that it create less/zero impact on nature. The most beautiful thing is their transparency, they host the tour to their factory to meet the people who made our clothes.

08 BEST SUSTAINABLE UK ONLINE SHOPPING STORES

08 BEST SUSTAINABLE UK ONLINE SHOPPING STORES

The sustainable or eco-friendly shopping is becoming the main preference of today’s consumer. Thanks to the environment-friendly people who enforce us to think a-bit about the nature during our day to day shopping.  And this thing also enforced the brands to strictly follow the standards which are in favor of our planet and people. As we already highlighted the sustainability efforts of few denim and other fashion brands  in our previous articles. But here we want to disclose some best UK based online shopping stores and their positive efforts towards sustainability. So the sustainable shopping desire also became much easier and approachable because of its globally presence and serviceability.

Sustainable Online Shopping Stores:

Here we have explored UK based best eco-friendly online shopping stores which are offering both apparel and personal grooming items. And the interesting thing which I want to share with you that most of the below stores are owned by female. The way they manage both business and environment activities is much appreciable and a benchmark for the followers.

1. Gather and See

Founded by Alicia Taylor and Stephanie Hogg, the most stylish and ethical online shopping platform which really care about fashion, style along with people and planet. Their eco-friendly brands have proper monitoring while in production. As they really care about the water and electricity consumption during product development process. And currently its eco-friendly products are using bio gradable packaging due to zero waste policy. The company emphasize on worker’s equality and transparency in each and every step of material sourcing.

2. Reve en Vert

The Rêve En Vert online shopping portal was founded in year 2013, It has established itself as the premier online retailer of sustainable luxury. As the usage of organic and natural materials is essential of all its products. And their sourcing and designing team is continuously striving for best ethical materials for their products which have minimal effect on environment. In the REV studio, even a little thing matter. That’s why company’s small but continues efforts towards waste control are marvelous. The company’s partnership with “Trees for Future”  is also a great step towards green and healthy living.

3. ASOS Green Room

With a believe that there should be no barrier for getting a new outfit. This online shopping site is selling 3, 00,000 dresses in a week. As per them, they are not just selling or making profit but they are living in the heart of their customers. As per the company’s commitment to ensure the fashion with integrity. And for this, they are really caring about the transparency and progress of their supplying partners. Their website and published periodic reports update their consumer about their team’s contribution towards planet and people.

4. Bamford

Since 2006, Bamford is offering clothing, body and skin care products to its clientele via online. This online shopping company is offering remarkable clothing from the fine natural fibers. And their finest body care products from organic and botanical ingredients proved the company’s strict policy towards environment and people.  You can find multiple ethical products which they procured different countries like Scotland, Italy, Nepal and India.

5. People Tree

A 25 years old online shopping platform which gives surety to its clients that whatever you buy from here will be strictly ethical and sustainable. They claim to stand against fast fashion which gives society pollution, child labor, inequality and destruction of natural environment. So, they portrayed themselves as slow fashion followers which are really taking care of ethics, nature and planet people. People Tree developed the first integrated supply chain for organic cotton (from farm to final product). And they are the one those who got GOTS certification on their entire supply chain. They prefer hand weaved fabrics, by-sea shipments instead of by-air and choose recycled products instead of synthetic/non-biogradable materials.

6. TIFF

Tiff (an online shopping portal) was conceived by an 18 years old girl named Tiffany Roberts. As per the company, their ethical fashion and stylish products are only for those who have really concern about environment. They are offering different sustainable products to its clientele with different categories like “recycled & upcycled”, “ethical” and “eco-friendly products”. Their sustainable product range includes: accessories, dresses, trousers, jewelry, bags, shorts and skirts, lingerie etc. And currently this online shopping mall is offering more than 50 brands to its target segment (Men, Women & Kids).

7. Fashion Compassion

A UK based online shopping store offering variety of sustainable items to its clientele. It is owned by a young girl, Ayesha Mustafa, who named her sustainable products with its characteristics. They are offering 06 sustainable stamped products which guide their consumer about the sustainable credentiality of their purchase. Their sustainability stamps include: “Eco-Friendly”,” Locally Produced”, “Artisanal Reviving Craft”, “Fairl Traded”, “Upcylced Material” and “Vegan”.

8. AIRR Boutique

AIRR is continuously support brands who are ethics and sustainability conscious. It only prefers those brands whose products are made by FairTrade artisans and with organic material. As per the company’s management policy “Buying exclusively fair trade clothing or exclusively organic clothing should be something that is just normal. Not posh, not hippy, not middle class, not special, but just normal”. The company doesn’t encourage fast fashion products which are made from pesticides, toxic chemicals and used tons of water in processing and manufacturing. They don’t even encourage cheap items which ultimately made by enforced or child labor.

10 Sustainable Fashion Brands You Must Know About

10 Sustainable Fashion Brands You Must Know About

The sustainability journey hasn’t any set standards which clothing/fashion brands could follow to make its products sustainable. Its implications and standards would be varied from company to company. Every organization has to transform its main pillars in such a way so that it couldn’t upset its revenue, cost, brand and risk factor. For a successful sustainability penetration into company, you need to match the organizational financial objectives with environmental and social goals. So, if you effectively merge your corporate goals with your sustainable aims then you can offer a low cost ethical product to your consumers. It’s true that sustainability journey has some cost but this can be managed through eco-friendly product corporate strategy. The same practice we can observe in our surroundings. And now, you can have multiple brands which are offering ethical products in competitive rates.

Fashion Brands Journey Towards Sustainability

The famous women brand Skunkfunk’s collections in UK are 50% source by ethical sources. As they are offering technical outerwear and innovative fabric range to its target market, exclusively designed by their artists. As per the company’s statement, their sustainable garments are in accordance with the third party stanndards (Fairtrade, GOTS, Organic Content Standard, OCS 100) and independent certifications. Not only this, they are making revolutionary changes into their cutting pattern which leads the cutting waste up to 0%.

The German outdoor clothing brand Vaude (Mountain Sports, Bike Sports and Packs ’n Bags) has already crossed number of milestones towards sustainability. Now they announced that they will extend its environmental stewardship in the supply chain.  As per the company’s target, they will ensure the 100% transparency of their entire material supplier. And the company’s believe that sustainable business pays off in the long term. Economic, ecological and social aspects must be equally considered. The company already published report for its sustainable accomplishment and future goals.

The world famous brand Adidas has commendable journey towards sustainability. It’s one of those fashion brands who contributed a lot in favor of nature and natural resources. They have categorized the sustainable strategy into two major categories which are “Product” (Water Saving, Innovative Material, and Conserve Energy) and “People” (Empower people, Improve Health and Inspire Action). As per the company, these are the six strategic priorities and challenges where sustainable efforts are necessary. You can check their published detailed report of the sustainable accomplishment of Adidas for the year 2016.

The famous retail giant Target join hands with Center for the Advancement of Science in Space (CASIS) and both shall accelerate sustainable cotton research. Both have recently took number of productive steps towards this goal but still they need to do a lot for this cause. Because, currently twenty three million metric tons cotton is producing around the globe. The conventional production requires 10,000 to 20,000 liters water per kilo gram. Along with that an intensive chemicals and pesticides are consuming on the same which are also really harmful for health as well as environment.  Up till now, only 13% of the total cotton production is growing under a sustainable method. So, the challenge for the environment friendly organizations is really big and tough in this sector too.

Let’s have a quick review of the different famous fashion brands efforts towards sustainability. “Minna”, a wedding wear brand, already labelled itself as Eco Luxe brand. It’s Veils and bridesmaid dresses are normally from recycle, sustainable materials. “Fat Face”, in 20196, they launched 360 plan to contribute a positive impact on the environment. Their 03 pillars (Responsible Sourcing, Environment Protection and Support People and local communities) sustainability business model covers the main environmental and people’s issues in an effective way.  “ASOS”, an Internet giant, is doing tremendous efforts towards ethical clothing. Their ethical trade program, working with suppliers, ethical trade partnerships are proven and positive efforts towards the sustainable brand journey.  “Monsoon”, the brand’s 03 years initiative with Oxfam which supports Indian farmer for organic farming. Along with that, their steps towards recycled packaging, energy savings, supply chain measure and animal welfare are really incredible.

People Tree, a slow fashion pioneer clothing brand is really focusing on transparency. They have listed their suppliers on their site so that their client could know their material source.  As per the company, they are not only passing and share their knowledge with their suppliers but also support them financially. Seasalt, a Queen’s award (2013) towards sustainable development company, Seasalt is continuously increasing their local cloth manufacturing (South West, Guernsey and across the UK) so that their client could experience and enjoy more ethical products.

In the Nutshell:

The Government, civil society, especially the fashion brands should join hands with environment-people to achieve the sustainable development agenda by 2030. Although the ordinary consumer is now quite smart and more curious about product quality and environmental concerns. Even then, the environment issues are still really hazardous and making causes of serious health issues. The above guide only covered few UK fashion brands and some other fashion brands efforts of different countries towards sustainability. Here we can’t ignore the sustainability efforts of European, US and rest part of the world’s fashion brands. As mentioned earlier, together we can make a difference so joint efforts should be focused which would be in favor of environment and people’s health.